职责描述： What you will do: • You contribute to added customer value, to strengthen brand and maximized profitable OMNI selling by ensuring customer experience and connected customer groups in the region • Set and manage the OMNI commercial plan for the region based on the global plan together with customer activation and with inputs from the Ecom Cial Team • You’re responsible to plan, manage, set strategy and follow up sales, buying, stock and reduction levels for concept in the region per sales market. • Work closely together with sales market commercial leads to secure regional strategies in daily operations. Maximize profitable net sales and customer base for your region – short and long term. • Drive and full accountable of net sales and day-to day business for sales of the concept in the region. Full understanding of your regional sales situation through sales and customer behavior analysis. • Set regional commercial plan together with counterparts in Store merch and Customer Acquisition teams. • Drive concept strategy and commercial priorities towards sales markets. • Build concept strategy and drive towards business unit to maximize net sales, stock and profitability short- and long-term. • Take short and long-term actions to increase selling based on relevant analysis and do follow up on said actions. • Identify opportunities, threats and set priorities for the region based on biggest sales/customer impact. • Drive total conversion based on customer need and behavior to optimize daily profitable selling of the concept. • Drives selling and profitability with evaluation of impact on other stakeholders such as logistics and customer service. • Cooperate with other regions and supply chain to develop method for sales, planning and buying. • Follow up the final customer offer for the markets, apply learnings of coming actions Know your customers – manage, set and execute the regional commercial plan to give the customers what they want and sell our products and assortment in best possible way • Know and understand regional customer behavior and expectations to drive customer base growth • Set regional OMNI commercial plan based on the overall commercial plan for the company • Follow up and conclude the final customer offer, key learnings and commercial reviews for the region, apply learnings of coming actions to improve customer offer • Collaborates in regional decisions when it comes to customer demand vs pushing assortment, finds the right balance between product and customer activation. • Sets strategy for assortment exposure in media channels in collaboration with customer activation to optimize stock performance, reductions and customer experience. • Benchmarking from both product and commerciality aspects. Know the region and customer’s needs, competitor overview and analysis Assortment and stock management from a planning, buying and executional perspective • Regional product lifecycle strategy and assortment management. • Influence prices, quantities, income per period and assortment width through fast, frequent and focused feedbacks to the Business Units and sales markets. • Plan, manage and follow up sales, stock and reduction levels in your region • Full accountability for the region of buying levels for e-commerce per BU • Full accountability of setting a growth driving buying strategy for the region per BU • Responsible for moves and allocation within the e-commerce region and omni together with Supply Chain. • Secure total commercial product/category/assortment range perspective in operations to optimize sales and stock performance. Balancing assortment performance and product lifecycle with customer demand. • Set Sale strategy for the region to adapt from for the sales market 任职要求： Who you are: • Passionate for e-commerce and a full understanding of totality in the e-commerce business and competitors • Experienced within merchandising with extensive understanding of stock and product lifecycle management. • Strong interest in product and assortment in combination with analytical ability and commercial skills enable you to constantly improve customer shopping experience in the region. • Salesmanship and business mindset in everything you do with focus on both short-term actions and medium- to long-term strategy. • University Degree, preferably in Business, Economics or Fashion • Deep E-commerce understanding. • Sales driven and have a strong commercial awareness, salesmanship for day-to-day optimization of site and product performance. • Deep understanding of products, stock- and product lifecycle-management. • Strong in driving results and constantly improving ways of working • Strong results in “HOW” - a true ambassador of H